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Michelin Retread Technologies Adds Denray Tire as New Licensee

DENRAY TIRE WILL JOIN MICHELIN RETREAD TECHNOLOGIES (MRT) AS A FRANCHISEE MANUFACTURING COMMERCIAL TRUCK RETREADS SERVICING MANITOBA AND SASKATCHEWAN

Michelin North America, announced that Denray Tire will join Michelin Retread Technologies (MRT) as a franchisee manufacturing commercial truck retreads servicing Manitoba and Saskatchewan. Operating since the 1970s, Denray Tire is a family-owned and operated business in western Canada. Formerly a Bandag retread facility, the 25,000 sq-ft MRT facility employs 13 associates.

“We have an excellent 45-year relationship with Michelin, and this new chapter gives us the opportunity to deliver additional service for customers,” Derek Braun, president of Denray Tire, says. “Our MRT staff is excited about this new venture. Utilizing Michelin’s new-tire design technology, proven tread designs, and new-tire manufacturing standards, the MRT retread process will deliver reliable retreads, designed to maximize tire assets.”

For the past 45 years, Denray has been strategic dealer of Michelin, BFGoodrich, and Uniroyal products that include commercial truck, agriculture, industrial, passenger/light truck, motor home, and trailer tires. Denray is also a member of the Michelin Commercial Service Network (MCSN). With nine locations in Canada, Denray offers a complete range of services including emergency road service, repairs, inspection, and alignments.

Denray is a strategic dealer of Michelin, BFGoodrich, and Uniroyal products, including commercial truck, agriculture, industrial, passenger/light truck, motor home, and trailer tires. Click to Tweet

“Two generations of Braun’s have grown this business into a premier service solution for Canadian customers,” Bill Schafer, vice president of B2B sales for Michelin North America, says. “We are pleased Denray has joined the Michelin family of retread franchisees.”

Established in the 1970s, Denray Tire is a full-service commercial tire company specializing in serving the tire needs of commercial fleets, owner/operator trucking companies, as well as individuals buying tires for their passenger car, light truck, and motor homes.

Find out more, visit www.denraytire.com and www.michelinman.com.

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