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HOLMAN NAMES EXECUTIVE VP OF SERVICE EXCELLENCE

Aarthi Murali
Aarthi Murali

Holman names Aarthi Murali as executive vice-president, service excellence. Murali will be leading Holman’s commercial client relations strategy and customer service efforts throughout North America. 

“Aarthi brings impressive business acumen and a wealth of customer experience expertise,” says Bob White, president of fleet operations, Holman. “Her innate ability to connect with our clients and understand their evolving needs will ensure that Holman delivers on our promise to provide an exceptional experience for all fleet stakeholders.” 

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She will now oversee the account management and client relations teams, as well as amplifying the voice of commercial clients to further enhance the customer and employee experiences. Murali will also be appointed to Holman’s executive leadership team.

Murali joins Holman after working in the financial sector for over 20 years, for JP Morgan Chase and as M&T Bank’s first chief customer experience officer. She was named to American Banker’s list of the Most Powerful Women in Banking in 2022 and 2023 and was included in CX Network’s Top 50 CX Influencers of 2024.

“I’m excited to join a highly successful organization that places such a profound emphasis on both the customer and employee experience. At Holman, we genuinely believe that our people are our greatest strength, and we understand the role our people play in driving a great customer experience,” says Murali. “I look forward to leading our service innovation journey purposefully and delivering delightful experiences for our employees and clients.”

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